Nominated for the award: Entrepreneurship and Business
Company: Beyoutiful Beginnings
Position: CEO & Founder
Biography: Susan holds an MBA in Marketing, and she comes from a background in the high-tech industry as a marketing strategist who thrives on assisting brands in discovering their competitive advantage. Over the course of her career, her creativity and communication skills have proven to increase companies’ ROI and also enhance the customer relationship life cycle, which she has, in turn, brought to Beyoutiful Beginnings. She has also branched out over the years in the events industry, presently holding the titles of Managing Partner at Must Be Kismet, and Event Planner for SAPNA Toronto. Susan started Beyoutiful Beginnings back in 2010 as a passionate project on the side, doing weddings and events for close family and friends. Today, Beyoutiful Beginnings is now a full-fledged Event Planning company with a team of 8 girls with over 100 weddings under their belt. When we asked Susan why she loves planning weddings so much, she responded with “it’s not only that initial look when the bride and groom see each other for the first time, but when you see the parents smile. That’s when you know all of the work put into it was worth it”.